Philips Expands LED Line-up With New EnduraLED

Via goodcleantech.com, 16-05-2011

Not to be outdone by GE, Philips is set to unveil its own new LED bulb this Friday, according to the New York Times.

The new bulb, called the EnduraLED A21, will be able to put out a similar output as a traditional incandescent bulb, but consume much less energy. The EnduraLED produces 1100 lumens of light while consuming 17 watts of energy, versus the 75 watts it takes an incandescent to produce around 1170 lumens. Being LED the bulb also has a longer life, at around 25,000 hours, and will cost $40.

According to Philips, this will amount to savings of around $160 per bulb over its lifetime. The big twist with the EnduraLED, though, is that Philips has managed to squeeze an LED package into a standard “A lamp” shape.

“The trick with an A lamp is how to project 1100 lumens in 360 degrees,” Philips’ Ed Crawford said. “It’s absolutely more difficult to do 1100 lumens in an omni-directional lamp.”

The bulb will be available in stores later this year.