Envirology

Via goodcleantech, 07-04-2011

As electric cars struggle to achieve mass appeal, Toyota has announced the latest milestone for its pioneering hybrid, the Prius, which has now sold one million cars in the United States.

The Prius first launched back in 2000, so it took a solid 11 years for the car to reach the million sold plateau. But the car has undoubtedly been the most successful hybrid to date, with world wide sales of three million and, according to Toyota, 60 percent of the hybrid car market share so far this year.

“Prius paved the way for hybrids and while it is still the hybrid leader in sales and fuel economy,” said Toyota’s Bob Carter. “I’m proud to say that since its introduction, 13 other auto brands have seen the benefits of hybrid technology and joined the hybrid market.”